Covered Co. was responsible for organizing and running some of Atlassian’s first bicoastal user group meet ups - one at MIT and one at Stanford - with the goal of building their community programs.

Covered Co. helped kick off Atlassian’s user groups and aided in building their community through Covered Co.’s Events Program. All on site logistics and content were handled entirely by Covered Co., including registration, catering, handouts and event management. Atlassian’s goal for the events were to launch their new user group program and gain an Atlassian community. Through Covered Co.’s User Group Relations program, networking and conversation were easily facilitated and lasting relationships were gained.

Covered Co. provided the catalyst for our user groups - Atlassian now has over 90 user groups around the world.
— Jon Silvers, Director of Audience & Community Marketing